After replicating Snapchat’s features such as stories and self-deleting photo messages, Instagram now seems to be going after Google’s video sharing & viewing platform- YouTube.…
How can “WhatsApp for Business” help your business?
We are not going to start by telling how awesome WhatsApp is, how people are choosing it over SMS or how it has a better…
Leadership Tips for Change Management
Authored by: Himani Mishra Changing business dynamics require in-depth assessment and rapid action thereafter with a robust change management strategy for employees and management. However,…
Facebook’s Latest Changes To Set the Cash Registers Ringing For Influencers
In what one might call a mildly unsettling move for businesses and media outlets, Facebook declared in January 2018 that it would be changing its…
5 key points to keep in mind when marketing to centennials
I remember this time, when I had won the 1st prize in a painting competition at school, I reached home excitedly and hugged my Mom…
Presenting, The Brand New Instagram!
So, we unlocked our phones to check our Instagram today and a brand new icon greeted us early in the morning. We clicked on the…
Facebook New Design Changes Scoop
Facebook Design Change: Coinciding with Massive Q2 revenues, FB brings new business page layout Last week Facebook has announced Q2 Results and the revenue tell…
Influencer Marketing Strategy for Performance Based Marketing
It is an established fact by now that Influencer Marketing programs generate great results for brands. Often, they get 10X higher engagement than the brand posts and…