The right content can build or break a brand’s image. It can help you establish your business as an
Favorable media publicity has always been a significant instrument in your marketing approach. It portrays your company in a
Focus on User Experience: Out of all factors, RankBrain is the third most important ranking factor for Google. It
Every day, we roughly create 2.5 quintillion bytes of data. In other words, by the time you read the first
Every day, we roughly create 2.5 quintillion bytes of data. In other words, by the time you read the
When you see a half-eaten apple logo on the backside of a mobile phone, you know it’s Apple. When
Content is everywhere. You would be surprised to know how often your decisions are influenced by what you see
A marketing strategy is made up of different elements, and some are more crucial than others. Good content is
Technology is ever-changing. As soon as a company adopts new technology, it becomes outdated within the next few months
Best Ways To Personalise Your Content For Social Media Marketing ‘Oh hello! Shuk! Shuk! Red T-shirt!’ – Have you heard
Transform Your Business With Influencer Marketing Remember the time when you thought MRF made cricket bats and it was pretty
The unprecedented 2020 brought many challenges but somehow opened the window of virtual opportunities. The efforts to adapt to the
The year 2020 was a topsy-turvy ride, yet for us, it turned out to be a season of raining
Ever heard terms like ‘lit’, ‘basic’, ‘bruh’, or ‘LMK’? These are the few words that belong to the Gen
Our CBO Swati Nathani made it to e4m PR and Corp Comm 40 under 40 winners club. ‘Things don’t
Team Pumpkin wins Silver at MMA Smarties India 2020 for Best ‘Location-based advertising’ The winning streak continues for Team Pumpkin,
Team Pumpkin has traced its footprints into international recognition, as we bag Bronze for Best Culture at the campaign Agency
Another medal bagged for the mantle! Team Pumpkin has won a gold for the Best Small Budget Marketing Campaign at
It seems like LinkedIn has now joined the Social Media bandwagon wholeheartedly by launching the feature that we have all
Adding to the already vibrant horizon of social media tools, Instagram recently introduced Instagram Guides- an interesting new feature for
With award season in full swing, Team Pumpkin had a truly successful outing at the AFAQS Foxglove Awards 2020. With
It brings us all at Team Pumpkin immense joy to celebrate our recent successful outing at the Campaign India Digital
“There are some games you don’t get to play unless you’re all in”. There are no better words to define
The way we intake information has changed drastically over the years. Newspapers, radio, outdoor advertising and television commercials — all
Welcome to the era of the Industrial Revolution 4.0! Driven by automation, artificial intelligence, the Internet of Things, and Blockchain,
In unique times of self-isolation and quarantine, such as these, only screens have kept us connected to the world outside.
Live casting today has become an integral part of online marketing. It’s one of the easiest ways to connect with
Moms these days are riding the digital wave. They own a smartphone, have social media accounts, flaunt selfies, and shop
On 24th March, India and life for its citizens came to a complete standstill as a nationwide lockdown was announced
After replicating Snapchat’s features such as stories and self-deleting photo messages, Instagram now seems to be going after Google’s video-sharing
We are not going to start by telling how awesome WhatsApp is, how people are choosing it over SMS or
Authored by: Himani Mishra Changing business dynamics require in-depth assessment and rapid action thereafter with a robust change management strategy
In what one might call a mildly unsettling move for businesses and media outlets, Facebook declared in January 2018 that
I remember this time, when I had won the 1st prize in a painting competition at school, I reached home
So, we unlocked our phones to check our Instagram today and a brand new icon greeted us early in the
Facebook Design Change: Coinciding with Massive Q2 revenues, FB brings new business page layout Last week Facebook has announced Q2
It is an established fact by now that Influencer Marketing programs generate great results for brands. Often, they get 10X higher engagement